Sydney Bloom Beauty Privacy Policy
This Privacy Policy describes how Sydney Bloom Beauty ('we', 'us', or 'our') collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from our online platform, interact with us through our services such as professional make up artistry appointments, beauty consultations, make up workshops, or through other communications.
Collection of Your Personal Information
We collect personal information about you from various sources.
Information you provide directly to us: We collect information that you provide directly to us, such as when you create an account, place an order, book a service, attend a workshop, contact us with inquiries, participate in surveys, or provide product reviews. This information may include your name, email address, postal address, phone number, payment information, and any other information you choose to provide related to our services.
Information collected automatically: When you access our site or use our online platform, we automatically collect certain information about your device and your interaction with our site. This may include your IP address, browser type, operating system, referring URLs, pages viewed, dates and times of access, and other usage data. We may also collect information about how you navigate and use our services.
Information from other sources: We may receive information about you from third-party service providers who support our operations, such as payment processors, shipping providers, or analytics services. We handle this information in accordance with this policy.
Use of Your Personal Information
We use your personal information for various purposes related to providing and improving our services, fulfilling your requests, and communicating with you. These purposes include:
To provide and maintain our services: To process your orders, manage your account, provide make up artistry services, beauty consultations, workshop access, and deliver products to you.
To communicate with you: To respond to your inquiries, send you service updates, confirmations, and other relevant communications.
To personalize your experience: To understand your preferences and tailor our offerings and content to better suit your interests.
To improve our services: To analyze usage patterns, troubleshoot issues, and enhance the functionality and user experience of our online platform and services.
For marketing and promotional purposes: To send you promotional materials and information about our products, services, or events, where permitted by law or with your consent. You can opt-out of receiving marketing communications at any time.
For security and fraud prevention: To protect our online platform, services, and customers from fraudulent or malicious activity.
To comply with legal obligations: To meet our legal and regulatory requirements.
Legal Basis for Processing (for users in regions requiring this, such as the EU)
We process personal information based on various legal grounds, including:
Your consent: Where you have given us permission to process your personal information for a specific purpose.
Performance of a contract: Where processing is necessary to fulfill a contract with you (e.g., processing your order).
Compliance with a legal obligation: Where processing is necessary to comply with applicable laws and regulations.
Legitimate interests: Where processing is necessary for our legitimate business interests, provided these interests do not override your fundamental rights and freedoms (e.g., improving our services, preventing fraud).
Sharing Your Personal Information
We may share your personal information with third parties for specific purposes, including:
Service Providers: We share information with third-party vendors and service providers who perform services on our behalf, such as payment processing, order fulfillment, shipping, IT support, data storage, and marketing assistance. These providers are authorized to use your personal information only as necessary to provide these services to us.
Business Partners: We may share information with business partners or collaborators for specific projects, events, or promotions, with your consent where required.
Legal Requirements: We may disclose your personal information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).
Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred to the acquiring entity.
With Your Consent: We may share your information with other parties when we have your specific consent to do so.
We take steps to ensure that any third parties with whom we share your information are bound by appropriate confidentiality and data protection obligations.
Data Transfers
Your personal information may be stored and processed in countries outside of your own. When transferring data across borders, we take steps to ensure your information is treated securely and in accordance with this policy and applicable laws. This may include using standard contractual clauses approved by relevant authorities or relying on other appropriate safeguards.
Data Security
We implement reasonable security measures designed to protect your personal information from unauthorized access, disclosure, alteration, and destruction. However, no data transmission over the internet or electronic storage system can be guaranteed to be 100% secure.
Your Rights
Depending on your location and applicable data protection laws, you may have certain rights regarding your personal information. These rights may include:
The right to access: You have the right to request a copy of the personal information we hold about you.
The right to rectification: You have the right to request correction of inaccurate or incomplete personal information we hold about you.
The right to erasure (right to be forgotten): In certain circumstances, you have the right to request the deletion of your personal information.
The right to restrict processing: In certain circumstances, you have the right to request that we limit the way we use your personal information.
The right to object to processing: You have the right to object to our processing of your personal information in certain situations, such as for direct marketing.
The right to data portability: In certain circumstances, you have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit it to another data controller.
To exercise any of these rights, please contact us in writing using the contact details provided below. We may need to verify your identity before processing your request.
Cookies and Tracking Technologies
Our site uses cookies and similar tracking technologies to collect and store certain information automatically. Cookies are small data files placed on your device that help us operate and improve our site, understand how you use our site, and provide relevant advertising. You can manage your cookie preferences through your browser settings. However, disabling cookies may affect the functionality of our online platform.
Third-Party Links
Our online platform may contain links to websites operated by third parties. This Privacy Policy does not apply to the practices of third parties, and we are not responsible for their privacy policies or practices. We encourage you to review the privacy policies of any third-party sites you visit.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. When your personal information is no longer needed, we will securely delete or anonymize it.
Children's Privacy
Our services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to delete such information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any significant changes by posting the updated policy on our site or through other appropriate means. Your continued use of our services after the changes take effect constitutes your acceptance of the revised policy.
Contact Us
If you have any questions about this Privacy Policy or our privacy practices, or if you wish to exercise your rights, please contact us in writing at:
Sydney Bloom Beauty
108 Foveaux Street, Suite 301
Surry Hills, NSW 2010
Australia